Q: How was the haredi public mekupach (shortchanged)? A: Because Superpharm, the drugstore chain, included only regular dairy infant formula in its giveaway for new parents. Haredi parents require mehadrin formula, produced under a higher level of kashrut supervision. Readers reported this "injustice" to the newspaper Hashavua, which contacted the formula manufacturer. In response the company offered to send a coupon for a free 900-gram package of mehadrin formula to anyone who left a name and address with the customer service office. I think the formula company got a good deal. With any luck, it will be seen as a champion of downtrodden haredi consumers. It also gets a list of … [Read more...]